Isn't it obvious? What they mean is that the future is the word "now". ;-)(The parentheses are still inexplicable, though.)
Somehow, the "now" doesn't seem very convincing.
The future is "come fly with a friend," of course!
Dang it, sotosoroto, you beat my punchline by about 90 minutes. Well played.
I actually read this and left the word now out entirely.It's confusing.
Ignoring the punctuation errors, that's a terrible sign anyway! Why is ("NOW!")? And why is it another colour? And off to the side? Arrrggh!Sign-writers union need to come pay them a little visit I think.
I'm wondering about the fact that "3 X Trim" is also in red, in the upper left. It's almost as though the instructions were to write the word "NOW" 3 times as big, or to write it three times ("Now, now, now!") but the printer wrote out the instructions instead of doing what the instructions said (?)
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